Samsung BRITECELL Camera Gets Officially Announced (PHOTO)

The camera found in the Galaxy S6/Edge/Plus/Note 5 is no joke. Earlier this year Samsung was finally able to deliver a smartphone camera that, for the first time ever, was capable of besting heavy weights from Apple�s lineup with little effort. It only makes that they�d want to further improve upon camera performance for the upcoming Samsung Galaxy S7 and now we may finally know how.

After a Samsung trademark for something called �BRITECELL� was uncovered a couple of weeks ago, Samsung is finally ready to make it official. Announced during Samsung�s annual Investors Forum, Samsung�s upcoming BRITECELL technology looks to improve on the manufacturer�s ISOCELL camera in a number of ways. Developed in-house, BRITECELL will feature a camera module that is not only smaller in physical size, but performs better as well. While it won�t completely eliminate the camera hump found on most of their devices these days, it could soon be a little less pronounced. Baby steps, people�

According to Samsung, their BRITECELL camera features smaller, thinner 1 micron pixels that somehow manage to be more sensitive to low light for better quality stills with less color artifact. This also reduces the height of the camera by 17% without any sacrifice to the stellar photo quality already found on Sammy�s flagships. Samsung also mentions that they were also able to improve low light auto focusing merely by fine tuning some additional software.

Unfortunately, all of the above info means BRITECELL won�t have anything to do with that rumored 1/2-inch sensor making the rounds, but it�s possible we could see that launch with the Samsung Galaxy Note 6. Who knows.

Of course, all these improvements don�t really amount to jack squat until we can see it for ourselves. We�ll have to wait a little longer before we get our hands on whatever upcoming handset uses Samsung�s new BRITECELL camera, although we have a feeling it could be next year�s Galaxy S7. Stay tuned!